Sales Emails Theyre Not About Selling (Really!) - The Writers For Hire

SALES EMAILS: THEYRE NOT ABOUT SELLING (REALLY!) Want to improve the click-through rate on your sales emails? Stop trying so hard. Well, theres a little more to it than that but the bottom line is, if you want to make sure that your sales emails dont end up in the spam folder, you need to make sure that youre not striking the wrong tone with an overly salesy email (studies show that people get more anxious and apprehensive the more you try to sell to them). Your best bet, according to Flint McGlaughlin of MECLABS is to keep the tone helpful and no-pressure think customer service rather than sales. A few other factors that may be hurting your click-through rate? Vague subject lines; emails that look like landing pages, rather than messages; paragraphs that are too long (or too short!); and poor design choices such as the dreaded white-text-on-a-black-background look (And yes, people still do that. Even though they shouldnt.) To learn more about crafting a killer sales email, watch this free MECLABS copywriting clinic. Its about 30 minutes long and totally worth it. The live critiques are super-helpful.

Mistake Essay Example

Mistake Essay Example Mistake Essay Mistake Essay Life is a series of choices, and whatever you choose will affect your life. It can be a small choice like when we decide our direction and it will lead you to the destination, or it can be a bigger choice that can cause a huge event in your life. I want to tell a story about my best friend, Huh who told me that trying, practicing and learning are the keys that can open your door to success. He was Just like other people, by having a bad choice, so he made a big mistake six years ago in his life that he could never roger and it also became a good lesson for him to learn how to cope with life obstacles. His mistake was a bad memory that always stayed somewhere deep in his mind. He still remembered every single thing like it happened yesterday. It was at the time when he came to the United States. He missed home, friends, family, and everything in his country so much. Moreover, his English was terrible at that time. He could not understand when people were talking and he could not say anything. He was lonely and bored. He felt so bad when he was with his classmates because he didnt understand them. When he was watching a movie his friends, he didnt understand the movie, so I had to look around and laughed with them when they were laughing, because he did not want anybody to know his weakness. He drank a lot of beer when he got home and tried to forget about everything. He dropped out of school and started going around the city to kill time. Therefore, I did not want to finish his life like that, and he figured out that he needed help

Griffith Observatory in Los Angeles

Griffith Observatory in Los Angeles Not far from the iconic Hollywood sign, on the south-facing slope of Mount Hollywood, stands Los Angeles other famous landmark: the Griffith Observatory. This popular movie locale is actually one of the largest observatories in the world open for public viewing and one of a selection of great space-themed places to visit in the U.S. Every year, more than a million and a half visitors look through its massive telescopes, learn from its exhibits, and experience planetarium shows. Fast Facts: Griffith Observatory Location: Griffith Observatory is located in Griffith Park in Los Feliz, Los Angeles.Altitude: 1,134 feet above sea levelMain Attractions: Zeiss telescopes (composed of a twelve-inch and a nine and a half-inch refracting telescopes), Coelostat and solar telescopes, planetarium, exhibits, and free-standing telescopes for public use.Griffith Observatory receives well over 1.5 million visitors a year.Admission to the observatory is free; fees apply for parking and tickets to see the planetarium show. Griffith Observatory is unique because its purely a public observatory and prides itself on providing a chance for anyone to look through a telescope. Its theme and main goal are to turn visitors into observers.  This makes it a very different type of observatory than its research siblings, which focus entirely on professional astronomy observing. An aerial view of Griffith Observatory in 2006.   Griffith Observatory, used by permission.   History of the Griffith Observatory The observatory began as the dream of financier, mining magnate, and real estate developer Griffith J. Griffith. He came to southern California from Wales in the 1860s and eventually acquired the land where the observatory and park now sit. Griffith was fascinated by the great parks he saw in Europe and envisioned one for Los Angeles. Eventually, he donated his property to the city for that purpose.   In 1904, Griffith visited nearby Mount Wilson Observatory (where astronomer Edwin P. Hubble made his discoveries) and fell in love with astronomy. He wrote: If all mankind could look through that telescope, it would change the world.  Based on that visit, Griffith decided to offer money to the city to build an observatory on top of Mount Hollywood. He wanted to make sure that the public would have access to a telescope to carry out his vision. It took some time to get the building approved, and it wasnt until 1933 (14 years after Griffiths death) that ground was broken. The observatory was conceived as a monument to science, would always be open to the public, and had to withstand all but the strongest earthquakes. The final floorplan design for the Griffith Observatory in 1933.   Griffith Observatory, used by permission. The observatorys planning team included scientists from Caltech and Mount Wilson, along with engineers who created plans for the observatory and its Foucault Pendulum, a 38-foot-diameter model of a section of the Moon sculpted by artist Roger Hayward, and a three-in-one coelostat so visitors could study the Sun. For public viewing, the teams selected a 12-inch Zeiss refracting telescope as the best commercially available instrument. That instrument remains in place, and visitors can view planets, the Moon, and selected deep-sky objects through it. In addition, they can watch the Sun during the day through the coelostat.   The original plans for Griffith included a cinema. In 1923, after the invention of the planetarium instrument, designers for the observatory approached the Griffith family to see if they would permit a planetarium theater to be built in its place. They agreed to the planetarium, which featured a Zeiss planetarium instrument from Germany.   Griffith Observatory: Continuing Astronomy Access The Griffith Observatory opened its doors to the public on May 14, 1935, and was transferred to the citys department of parks and recreation. The parks also work with a support group called Friends of the Observatory (FOTO), in a unique public-private partnership to secure funding and other support for the observatorys ongoing mission. Tens of millions of visitors have passed through its doors, including hundreds of thousands of local school students who visit via a program funded by FOTO. The planetarium also produces unique programs that showcase the exploration of the universe.   Former director Cleminshaw working with Apollo astronauts during their training in 1967. Griffith Observatory, used by permission. Throughout its history, Griffith has served as the training ground for budding astronomers as well as astronauts. During World War II, the park hosted soldiers, and the planetarium helped train aviators in navigation. In the early 1960s, it continued that tradition by offering celestial navigation classes to 26 Apollo astronauts, including some who flew to the Moon. Over the years, the facility has broadened its access and modernized.  Four directors have guided the institution: Dr. Dinsmore Alter, Dr. Clarence Cleminshaw, Dr. William J. Kaufmann II, and currently Dr. E.C. Krupp. Expansion and Renovation The Griffith Observatory was so beloved that, in the words of its staff, it was being loved to death. Millions of visitors trekking through, air pollution effects, and other building problems led to a renovation. In 2002, the observatory closed and commenced a four-year rehab of the building, its exhibits, and the newly christened Samuel Oschin Planetarium. The renovation cost just over $92 million and left the observatory with much-needed modernization, exhibits, and a new planetarium instrument. It reopened to the public on November 3, 2006. Today, Griffith offers free access to the building and telescopes, with a small admission charge required to see the planetarium show. It hosts public star parties once a month, as well as other astronomy-related events.  Ã‚   Events such as lunar eclipses (shown here imaged through the Observatorys 12-inc telescope draw crowds of visitors to Griffith Observatory. Griffith Observatory, shot by Tony Cook. Used by permission.  Ã‚   On September 21, 2012, it welcomed thousands of visitors to witness the historic flyover of space shuttle Endeavor as it flew to its final stop in Los Angeles on the way to the California Science Center. From eclipses to stargazing, the observatory is well known as the place to be for cosmic events throughout Southern California.   Thousands gathered at Griffith for the last flyover of space shuttle Endeavour before it was delivered to the California Science Center in September 2012.   NASA Griffiths Exhibits and Lecture Offerings The observatory has a number of well-known exhibits, including a Tesla coil and an image called The Big Picture. This image, which represents a tiny portion of the sky in the Virgo Cluster (a cluster of galaxies) that can be covered by holding ones finger out at arms length, shows visitors the immensity of the universe and the objects it contains. The exhibits are intended to spark imagination and inquiry among visitors, through a sustained visit to the universe. They cover everything from the solar system and Earth to the most distant reaches of the observable cosmos.   In addition to exhibits, the observatory offers lectures each month in the Leonard Nimoy Event Horizon theater. This special space is named in honor of the late Star Trek actor who portrayed the Vulcan character of Mr. Spock in Star Trek. Nimoy was a big supporter of the planetarium and was active in the effort to secure funding for its renovation. The observatory offers live-streaming access to talks in the Nimoy as well as other events. It also creates a weekly sky report and offers news archives online.   One part of the exhibition at Griffith, which spans from stargazing to astronomy research. This section includes The Edge of Space and Depths of Space. Griffith Observatory, used by permission   Hollywood and Griffith Observatory Given its prominent location on Mount Hollywood, where it can be seen from throughout much of the Los Angeles basin, Griffith Observatory is a natural locale for movies. It has many connections to the entertainment industry, ranging from the Hugo Ballin (a Hollywood set designer) murals in its main rotunda to the late James Dean Rebel without a Cause statue outside the building. Many movies have been shot at Griffith since its opening. This includes scenes from Rebel as well as more recent films such as The Terminator, Transformers, The Rocketeer, and La La Land. A Must See Experience Griffith Observatory is iconic and legendary, and its place on Mount Hollywood has earned it the nickname The Hood Ornament of Los Angeles from its long-time director, Dr. E.C. Krupp. Its a familiar part of the skyline, accessible to all. It continues to provide a glimpse of the cosmos for those who make the trek up the mountain.   Sources griffithobservatory.org/Griffith Observatory TV, https://livestream.com/GriffithObservatoryTVhttps://www.pcmag.com/feature/347200/7-cool-things-to-see-at-la-s-griffith-observatory  http://thespacewriter.com/wp/2015/05/14/griffith-observatory-turns-80/https://theculturetrip.com/north-america/usa/california/articles/8-films-where-las-griffith-observatory-plays-a-pivotal-role/

Teaching masculinity Essay Example | Topics and Well Written Essays - 1000 words

Teaching masculinity - Essay Example This paper caters to the question of development of masculinity in young boys through the system of education, and discusses how the concept of gender shapes the existing pedagogy and the democracy of the country. Nature of masculinity The social position of women has been a debatable topic all around the world. The topics on the system of education for girls, their social status and the availability of facilities for them have been put on the table. This issue has an obvious counterpart. If the system of relations is questioned form one side, the other side comes under focus automatically. The question could not inevitably â€Å"be confined to women and girls† (Connell, 2008, pp. 131). The established concept of ‘manhood’ is subject to the changes of time. ‘Manhood’ is bound by the nature of masculinity, practices that are seen as gender specific and deemed appropriate for the male and the preset ideologies. But while the social relations are questio ned, different aspects come under the circumference of the debate. Educational issues are a major part of the debate. The concept of gender has been a part of the pedagogical experiences of the schools and other educational institutions. The pedagogy is based upon the society that houses and rears the boys to make them become what they are. In this concept a vast range of concerns have to be addressed, starting from â€Å"men’s and boys’ health to men’s domestic and military violence† (Connell, 2008, pp. 1

Summarize the banking system Research Paper Example | Topics and Well Written Essays - 250 words

Summarize the banking system - Research Paper Example Institutions that are concerned with this type of economic interest are the investment banks. Then there are those banks that deal with the monetary policies and the change in the value of a specific currency since trade cannot happen without the presence of currency. Such institutions are called the national central banks (Mullineux & Murinde, 2003).   A trustworthy banking system is important since it assures individuals that their finances are safe and that banks are trustworthy. If an individual is going to trust the bank with their money, then the system might as well be secure, trustworthy and reliable. The banking system has evolved with time. With the presence of technology, it has become more secure, safe, trustworthy, efficient and reliable (Mullineux & Murinde, 2003).   From the time there was the presence of goldsmiths to the current time where there is the modern federal banking system; there has been much change in the system. There was a time that the main piece of trade was metal; gold, silver and bronze (Apel, 2006).  Presently, the main item of trade is money. Banking in the United States is considered best since when it comes to the banking structure, it is consisted of a number of regulators. Compared to other countries like Japan, in the U.S, banking is regulated at two levels; the federal level and the state level (Apel, 2006).   In Japan, the regulation of the banking system is combined into a single financial agent. For the United States, the advantage is that the state maintains separate services ranging from security, insurance, commodity and all this is different from the banking services (Apel,

Interpersonal Communication Essay Example for Free

Interpersonal Communication Essay In the healthiest of environments, people advance from ‘relationship’ to ‘engaged’ status because two people have mutually acknowledged each other, have common understandings, and act with the other person’s concerns in mind. A relationship, be it for marriage, friends or business, requires a domain of actions and an assessment that your partner is worth trust because they act with the intention to take care and not betray shared concerns. One of those elements is the interpersonal communication between the people in the relationship. When communicating effectively, there is a behavioral coordination that results from the coupling between two people in such a way that the relationship can limit the drift of day-to-day life, and move with effective communication practices that will address fundamental concerns. The bedrock of effective interpersonal communication is to first know who ‘you’ are. Review and understanding of your self-concept, self-image, self-esteem, and personality will allow for greater spaces for possibility to understand the same elements of your partner. Interpersonal communication involves both verbal and nonverbal communication and both of these communication types can be expressed in a variety of different ways. One aspect to clearly understand is that communication is complex because it involves two or more people to be in a dance of coordinated action that will take care of concerns and/or fulfill the narrative of the future. Communication is also continuous; to be most effective in the domain of interpersonal communication there is a requirement of recurrence, recursion  and reciprocation. Communication is also dynamic in that the action requires the embodiment of practices that allow you to transform between public, private and behavioral queues with your significant other. Equally important to remember is the misconception that communication cannot transform interpretation. Languaging is a linguistic coordination of linguistic coordination’s, a domain of descriptions of descriptions that refer back to themselves for meaning. Our classroom text asserts that we cannot exactly repeat something we have said in the past. Even if our words are the same – the tome of voice and other characteristics such as posturing and tone will differ- and the listener will also have a different impression (sole, K. 2011). Communication is also irreversible in that we cannot take back our words once spoken. This is why it is very important to be conscious of what you are saying in moments of anger when you might say something that you may later regret. The harmonious combination of two different points of view can certainly be viewed as a barrier to effective interpersonal communication because balance between the two is not always achieved. Common communication problems in relationships are assessed as: 1) Silence or refusal to speak; 2) giving into the other person at a cost of self or the relationship (also known as placating); and 3) psychological requests or reports – which is essentially the announcement of a feeling, emotion, or state of being without any commitment to act from the assessment produced an/or speaking without regard for the truth to fulfill a concealed agenda. Let’s face it – the silent treatment is more often than not a way of inflicting pain on the other person, or to get them as angry or disappointed as you are. Either way, there are no good outcomes possible for effectiveness to be achieved. Giving in to your significant others demands can defuse a negative situation, however, over the long term you can loose who your ‘self’ is and the foundation of the relationship can begin to become eroded. Visions of virtues, what is a good life, beliefs, and what is important for being taken care of can be lost subconsciously without you even knowing it when you give into placating. The last of the three barriers mentioned is psychological warfare. This could be sabotage born out of feelings of resignation, despair, boredom, resentment, distrust, confusion, being overwhelmed, and skepticism. It is important to try and be a third party observer of your moods because they color your outlook about your relationship and the world over extended periods of time. Moments of perturbation should be discussed with your partner in the moment or soon after so that bottled up aggression does not have the opportunity to morph into something much worse in the future such as ‘playing games’. As reviewed in chapter three of our classroom text, what you perceive in the world depends on what you pay attention to (Sole, K. 2011). With acceptance of this assertion then it is easier to understand how you organize and interpret what you perceive, and the framework of your emotions take place. Always remember that emotions are specific ungrounded assessments that live in our bodies for only a short period of time as feelings and thoughts. The perception of your partner may differ from your own; in fact, it most likely does because you both have had two different journeys throughout life from birth to the present moment. It is important to remember that emotions are the result of perturbations of our nervous system and provide automatic and ungrounded assessments about the world because as reviewed earlier, our individual ‘worlds’ are made up of only what we are paying attention to. Some emotions are inherited genetically and some are learned. Emotions though, only tell us how we ‘feel’; not the ‘truth’. With this in mind we can begin to understand then to be careful to know the difference between stating a ‘truth’ to our partner and making an ‘assertion’. With interpersonal relationships it is important to be aware of our emotions and how they affect the people around us, including our significant others. Non-verbal communication is defined as communication of a message without words, which means that it encompasses a wide range of vocal and visual signs and behaviors (Sole, K. 2011). Throughout your relationship you will  express yourself not only with your voice or with a pen, but also with eyes, facial expressions and body posturing. When listening to your significant other it is recommended to be aware of your body posture; the technical term for this is called kinesics. For example, sometimes there is no greater expression of affection for someone than the embrace of a hug or putting your arm around them (Burgoon, Buller, Woodall, 1996). As time goes on most partners begin to pick up on what the other is thinking without even speaking through non-verbal communication habits. For example, my fiancà ©e figured out that whenever I rub my eye with my index finger by putting pressure in corner of eye, I am in a mood of frustration or anger; and I never realized I did that till she pointed it out to me! Emotional Intelligence, also known as EI, is a reference to the capacity that someone has to understand, communicate, and manage emotions; and further the ability to understand and respond to the feelings of others (Sole, K. 2011). This is an especially powerful element to successful relationships because it expands the different possibilities for thinking and actions that a couple can take throughout a lifetime together. EI is a reference that someone has a background of listening taking place where future possibilities are being listened to, even while declarations for thinking or acting have taken, or are taking place. Take the various moods of yourself and your significant other for example. The understanding of moods can help in managing conflicts with one another. Moods color a persons point of view about life for periods of time and have body postures associated with it. If you see your significant other standing with their arms crossed and eyebrows bent while eyes are starring at you like daggers, then you may not need them to say that they are frustrated because you can interpret that with your level of emotional intelligence. A submission from my own meandering experience on like is to recognize the difference between the things you can, and the things you cannot change in life. Do your best to let go of negative thoughts and change negative interpretations. If your significant other is not able to spend a lot of time with you because of the amount of time you work for example, then  instead of ‘getting down’ on it be thankful that you get to end the day with him or her, and that they are ambitious instead of lazy. Another broad suggestion that does not encompass a specific situation would be to stay away from â€Å"I† statements. Our text for the class uses a great example for this. Instead of â€Å"you make me so angry sometimes† TRY: â€Å"I am so angry with you sometimes†. It shows that you are taking ownership for your own emotions and are describing a behavior instead of simply acting on it without thinking the situation through. CLOSING: The bedrock of effective interpersonal communication is to first know who ‘you’ are. Review and understanding of your self-concept, self-image, self-esteem, and personality will allow for greater spaces for possibility to understand the same elements of your partner. References Bower, B. (2010, November). Shared talking styles herald new and lasting romance. U.S. News World Report, 1. Retrieved from ABI/INFORM Global on July 22, 2011. Document ID:2223940991 NARA SCHOENBERG. (2011, February 6). Can we talk? Researcher talks about the role of communication in marriages. Houston Chronicle,p. 7. Retrieved July 28, 2011, from ProQuest Newsstand. (Document ID: 2260839481). Nathan Miczo, Chris Segrin, Lisa E Allspach. (2001). Relationship between nonverbal sensitivity, encoding, and relational satisfaction. Communication Reports, 14(1), 39-48. Retrieved July 25, 2011, from Research Library. (Document ID: 72022836). Preston, P. (2005). Nonverbal communication: Do you reallynsay what you mean? Journal of Healthcare Management, 50(2), 83-6. Retrieved from ABI/INFORM Global. Document ID: 814698921 Sole, K. (2011). Making connections: Understanding interpersonal communication. San Diego, CA: Bridgepoint Education, Inc. (https://content.ashford.edu)

Discrimination Against the Deaf Culture Essay -- Discrimination Again

The deaf community does not see their hearing impairment as a disability but as a culture which includes a history of discrimination, racial prejudice, and segregation. According to an online transcript,â€Å"Through Deaf Eyes† (Weta and Florentine films/Hott productions Inc., 2007) there are thirty-five million Americans that are hard of hearing. Out of the thirty-five million an estimated 300,000 people are completely deaf. There are ninety percent of deaf people who have hearing parents (Halpern, C., 1996). Also, most deaf parents have hearing children. With this being the exemplification, deaf people communicate on a more intimate and significant level with hearing people all their lives. â€Å"Deaf people can be found in every ethnic group, every region, and every economic class† (Weta and Florentine films/Hott productions Inc., 2007). The deaf culture and hard of hearing have plenty of arguments and divisions with living in a hearing world without sound however, that absence will be a starting point of an identity within their culture as well as the hearing culture (Weta and Florentine films/Hott productions Inc., 2007). In today's times, it is possible for a deaf family to characterize themselves as an all American family. For many centuries hearing people classified deafness as a horrendous misfortune. As reported by a historian at the University of Iowa, Doug Baynton, in the early 1800's most of the deaf people in America lived in segregated rural areas from one another, and with little communication with the people around them. â€Å"They also had a limited understanding of what they could do – of their own possibilities. People with deaf children really had no idea of what their children could achieve† (Baynton, D., 2007). There... ...eline of hearing devices and early Deaf education [Fact sheet]. Washington University School of Medicine, St. Louis, MO: Author Gallaudet University. (1997). Public relations Gallaudet University: The beginnings. Gallaudet University, 1-17. Retrieved from http://pr.gallaudet.edu/ Halpern, C. (1996). Halpern: Listening in on deaf culture. University of Colorado Journals, 1-6. (Original work published 1995). Retrieved from http://www.colorado.edu/ National Institute of Health. (2011). National Institute on Deafness and other communication disorders: Improving the lives of people who have communication disorders. National Institute on Deafness and other communication disorders,2-2. Retrieved from http://www.nidcd.nih.gov/ (Weta and Florentine films/Hott productions Inc. (2007). Film transcript: Through Deaf Eyes. PBS, 1- 69. Retrieved from http://www.pbs.org/